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Welcome to the 2ND ACT Franchise Expo

The 2ND ACT Franchise Virtual Expo is more than an event—it’s a movement. Designed exclusively for women in midlife who are ready to explore franchise ownership and strategic career transformation, this is the premier national platform where purpose meets possibility. 

 

Whether you're an emerging franchise ready to scale or an established brand seeking high-intent leads, this is your moment to connect face-to-face with a purpose-driven audience of capital-ready women—each one poised to launch her next chapter and explore franchise ownership with clarity, confidence, and conviction.

Why Exhibit at the 2ND ACT Franchise Virtual Expo?

 

Meet High-Intent Franchisee Candidates

Connect with women aged 45+—experienced, capital-ready, and actively pursuing franchise ownership. These are decision-makers launching businesses with clarity, purpose, and long-term vision.


Expand National Reach Without Leaving Your Office

Engage with attendees from across the country in a premium virtual format that eliminates geographic limitations. This is strategic exposure to growth-ready markets—without travel, setup, or logistics.


Live Engagement That Converts

Host real-time discovery sessions in your branded virtual booth. Attendees rotate through breakout rooms all day, ensuring direct engagement, repeated exposure, and no empty rooms.


Accelerate Lead Generation

Connect with small, highly targeted attendee groups in 15-minute sessions designed for focused conversations and qualified lead capture. Follow-up meetings extend the impact beyond the event.


Cost-Efficient, ROI-Driven Visibility

Reallocate your marketing budget with precision. No travel costs, no shipping fees, no hidden expenses—just high-quality leads, strategic reach, and measurable return.

Why Top Franchise Brands Trust the 2ND ACT Franchise Virtual Expo

 

Join the Movement of Fast-Growing Brands

Be part of the only national franchise expo dedicated to women 45+—a powerhouse demographic driving a new wave of entrepreneurship and franchise leadership. This is strategic visibility with decision-makers ready to invest, lead, and launch.


Engage Directly with Qualified Prospects

Connect face-to-face in branded virtual breakout rooms with high-intent attendees actively seeking the right franchise to match their vision, values, and investment goals.


Leverage a Strategic Media Campaign

Our promotional engine activates across digital, influencer, podcast, and SEO-optimized platforms—delivering targeted attendance and elevated brand visibility nationwide.


Position Your Brand as a Thought Leader

Present live, share your story on camera, or be featured across curated media touchpoints. Every opportunity is designed to amplify your credibility, deepen engagement, and drive qualified leads.

 

Built on Trust. Engineered for Results.

Top franchise brands trust the 2ND ACT Franchise Virtual Expo to deliver premium prospects and powerful outcomes. This is a founder-led platform built for strategic visibility, high-intent engagement, and measurable ROI—connecting investment-ready women 45+ with brands built to grow.

A Turnkey Experience Designed for Impact

The 2ND ACT Franchise Virtual Expo delivers a seamless, founder-led platform built for meaningful connection. Exhibitors step into a fully branded digital environment engineered for efficiency, visibility, and conversion—without the cost or complexity of traditional events. Every element is curated to support high-value engagement, from structured breakout sessions to post-event follow-ups. This is streamlined activation with strategic depth—designed to move prospects from interest to action.

Your Virtual Booth Investment Includes a Turnkey Package

Booth Setup & Essentials

Everything You Need to Show Up Powerfully—Digitally


  • Branded Zoom Breakout Room — replicates the in-person booth experience
  • Structured attendee rotation — ensures consistent traffic and live engagement
  • Private virtual meeting space — designed for focused, high-intent conversations
  • Post-event access — continue the dialogue via Calendly or your preferred method


No travel. No setup. No shipping. Just strategic visibility and direct engagement.

Branded Exposure & Engagement

Connect Authentically. Stand Out Strategically.


  • 15-Minute Discovery Sessions — small-group format used by top franchisors
  • Spotlight your franchise in the Official Event Guide — delivered to 25,000 career-focused women exploring franchise ownership. 
  • Multiple Touchpoints — repeated exposure throughout the day with rotating attendees


Built for connection. Designed for conversion. Engineered for ROI.

 

Digital Visibility (Before the Expo)

  • Featured Logo + Direct Link on Franchise Website
  •  Inclusion in Pre-Expo Email Campaign (25,000+ Career-Focused Women)


Extended Reach (After the Expo)

  • Branded Follow-Up Email to All Attendees — includes your logo, website link & contact info for continued engagement    


Media Visibility Benefits

  •     
    • 5-Minute On-Camera Interview—A representative from each exhibiting franchise brand will appear as a featured guest on the 2ND ACT Franchise Podcast with host Leslie O’Hare—one interview per expo  your company participates in. All interviews are professionally filmed at our Dallas TV/podcast studios,  with exhibitors joining either in person or remotely via Zoom, based on their preference.
    • The podcast interview will be published on Spotify, Apple Podcasts, and LinkedIn, and shared across multiple social media channels
    •  Your company will receive a fully edited copy of the interview to feature on your website and social media channels

  

Featured in Press Releases Opportunity 

• Your brand may be mentioned in TV, Radio & Print Interviews

(Where Permitted by Media Outlets)

 

Limited Virtual Booths Available

Booth reservations are first-come, first-served—and demand is accelerating.


Reserve your space now to connect with high-intent women ready to invest in their future—with your brand as their trusted partner. 

This Isn’t Just Another Virtual Expo

As an exhibitor, you’re not simply reserving a breakout room—you’re aligning your brand with a national movement built to elevate women 45+ into franchise leadership. This is a purpose-driven platform designed for visibility, connection, and strategic growth.


Explore curated exhibitor packages, spotlight opportunities, and partnership pathways crafted to convert—each touchpoint engineered to amplify your brand and activate meaningful engagement.

Contact Us

INTERESTED IN EXHIBITING? LET’S TALK.

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